Blog Archives

Internet Marketing Update: Google Adwords

Recently, Google made several updates to help improve the quality of features and ads run through Google Adwords and they are manifesting in four key areas: conversions, callout extensions, surveys with display ads, and local forwarding numbers. Internet marketing updates

Posted in Internet Marketing, Pay Per Click Advertising (PPC), Uncategorized

Google Analytics – Pigeon update – Local SEO implications

How do you make sure you come up for local customers or people who want to find the closest place to buy your products/services or contact you or one of your locations? One of the major pieces of the Google

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Posted in Internet Marketing, Search Engine Optimization (SEO), Web Analytics

Social Media now helps with your SEO?

By now, we are all aware of the Google Pigeon update from the end of July of this year. What is still unclear, however, is “what all did that affect?” Though, there are several things to be aware of, we

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Posted in Internet Marketing, Search Engine Optimization (SEO), Social Media Marketing

Adwords Express Is a Cookie Cutter That Doesn’t Cut It

As a platform based on the idea of not having to manage it, Adwords Express sounds like a great idea until you get undesirable results. As with so many recent automated systems for online media (social media automation being one

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Posted in Internet Marketing, Marketing Strategy, Pay Per Click Advertising (PPC)

Digital Influence With a Stamp

It isn’t common for someone to claim that you can use a “stamp” for gaining digital influence, however, we recently heard a digital innovator and best-selling author say just that. After some careful review of what he meant, we have

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Posted in Internet Marketing, Marketing Strategy, Social Media Marketing

The Top 10 Simple Ways Any Business Can Optimize Digital Media

Digital media, particularly thanks to mobile devices, is here to stay. Few, if any, readers would be here considering this post if that wasn’t true. So, now that we’re gravitating collectively toward a bigger digital presence, what steps can a company

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Posted in Internet Marketing, Marketing Strategy, Social Media Marketing, Uncategorized

New Facebook feature can help you stay focused

Would you like a new Facebook feature to help you stay organized, keep focus, and maybe even enable you to preempt the habit of clicking a number of distracting (yet sometimes useful or informative) links before trying to remember exactly

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Posted in Internet Marketing, Marketing Strategy, Social Media Marketing, Uncategorized

But will we do this? You need a content marketing strategy

Photo Credit: Ali Nassiri via Compfight cc A recent conversation with a client revealed some incredible passion and first-hand knowledge of their industry and their potential for an effective content management strategy. But of course, this was no surprise as that enthusiasm and expertise

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Posted in Internet Marketing, Marketing Strategy, Search Engine Optimization (SEO), Social Media Marketing

Google Algorithm Update for Local – named “Pigeon”

Just a few days ago Google announced their latest algorithm update which has been named “Pigeon” by Search Engine Land.  It purpose was to help provide better local search results.  Some others have started to call this the Yelp update

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Posted in Internet Marketing, Search Engine Optimization (SEO), Web Analytics

Responsive design makes the Internet less like time-travel

Here at Bevelwise we advocate a Responsive layout due to many reasons. How often in the past have you caught yourself surfing on your mobile phone and you come across a site that could care less that you are not

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Posted in Internet Marketing, Marketing Strategy, Web Development, Website Design

Bevelwise is

a full-service marketing agency in Grand Rapids, Michigan that serves an ever-growing national client base. Our focus is to grow your business by utilizing our team’s skills in cutting edge digital marketing, design and development techniques. The Internet is an ever changing environment that becomes more complex every day. That’s why many companies need a partner who can help navigate through these complexities while still producing measurable outcomes. We believe in creating relationships that produce results without locking you and your company into long-term contracts. All of our projects are customized to our clients, so talk to us about how to make an impact on your business. Start the conversation by filling out the form to the right and we will help you on the path to efficient online growth.

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