Blog Archives

Adwords Express Is a Cookie Cutter That Doesn’t Cut It

As a platform based on the idea of not having to manage it, Adwords Express sounds like a great idea until you get undesirable results. As with so many recent automated systems for online media (social media automation being one

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Posted in Internet Marketing, Marketing Strategy, Pay Per Click Advertising (PPC)

Digital Influence With a Stamp

It isn’t common for someone to claim that you can use a “stamp” for gaining digital influence, however, we recently heard a digital innovator and best-selling author say just that. After some careful review of what he meant, we have

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Posted in Internet Marketing, Marketing Strategy, Social Media Marketing

The Top 10 Simple Ways Any Business Can Optimize Digital Media

Digital media, particularly thanks to mobile devices, is here to stay. Few, if any, readers would be here considering this post if that wasn’t true. So, now that we’re gravitating collectively toward a bigger digital presence, what steps can a company

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Posted in Internet Marketing, Marketing Strategy, Social Media Marketing, Uncategorized

New Facebook feature can help you stay focused

Would you like a new Facebook feature to help you stay organized, keep focus, and maybe even enable you to preempt the habit of clicking a number of distracting (yet sometimes useful or informative) links before trying to remember exactly

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Posted in Internet Marketing, Marketing Strategy, Social Media Marketing, Uncategorized

But will we do this? You need a content marketing strategy

Photo Credit: Ali Nassiri via Compfight cc A recent conversation with a client revealed some incredible passion and first-hand knowledge of their industry and their potential for an effective content management strategy. But of course, this was no surprise as that enthusiasm and expertise

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Posted in Internet Marketing, Marketing Strategy, Search Engine Optimization (SEO), Social Media Marketing

Responsive design makes the Internet less like time-travel

Here at Bevelwise we advocate a Responsive layout due to many reasons. How often in the past have you caught yourself surfing on your mobile phone and you come across a site that could care less that you are not

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Posted in Internet Marketing, Marketing Strategy, Web Development, Website Design

The Power of Technical Illustration

montage technical illustration

During the recent gift-giving season, many of us observed the age-old tradition of “assembling the gifts.” After the unwrapping, you opened the box, gnawed through the packaging, and pulled out the pieces, then searched through the rubble for the instructions.

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Posted in Internet Marketing, Marketing Strategy, Website Design

Google’s New Keyword Planner…Does New = Better?

keyword-research2

  Google continuously keeps the SEO community on its toes with its estimated 500-600  yearly updates to its algorithm (read about 2013’s so far here). This summer has brought two major changes in the PPC world, first with the introduction

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Posted in Internet Marketing, Marketing Strategy, Pay Per Click Advertising (PPC), Search Engine Optimization (SEO)

LinkedIn Tips for You and Your Business

Does your business have a Company Page on LinkedIn?  It should!  If you are a business owner you should be actively using your company page.  LinkedIn is the most important social network to reach out to other businesses and connect

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Posted in Marketing Strategy, Social Media Marketing

Top 3 Most Overlooked Google Analytics Reports

People like to hate on Google. Whether it is because of privacy concerns, shady practices or the power they yield in their massive checkbooks it’s just…easy. While I certainly don’t agree with everything the “Don’t be evil” company, I have

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Posted in Internet Marketing, Marketing Strategy, Web Analytics

Bevelwise is

a full-service marketing agency in Grand Rapids, Michigan that serves an ever-growing national client base. Our focus is to grow your business by utilizing our team’s skills in cutting edge digital marketing, design and development techniques. The Internet is an ever changing environment that becomes more complex every day. That’s why many companies need a partner who can help navigate through these complexities while still producing measurable outcomes. We believe in creating relationships that produce results without locking you and your company into long-term contracts. All of our projects are customized to our clients, so talk to us about how to make an impact on your business. Start the conversation by filling out the form to the right and we will help you on the path to efficient online growth.

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