Blog Archives

Changes to Meta Title and Description Lengths

Google has made another SERP update to their system. Yes, another update. And although this update my not seem like a big deal to the average internet surfer, it has made quite a splash in the SEO world. You can

Posted in Search Engine Optimization (SEO), Social Media Marketing

Social Media Content Using “IQ Follow-Through”

Have you ever been the victim of sharing social media content that takes the form of a “ground-breaking” video or story, only to get a comment from someone telling you it’s severely outdated or inaccurate? Facebook, Twitter and Google+ hold

Posted in Marketing Strategy, Social Media Marketing

5 Takeaways From the 2015 Facebook Policy Changes

Another day, another set of Facebook policy changes it seems as the social media giant seeks to increase its ability to monetize. Many changes may be mundane, but some of the changes are a continuation of important changes that were

Posted in Internet Marketing, Marketing Strategy, Pay Per Click Advertising (PPC), Social Media Marketing

Invest in a LinkedIn Company Page in 2015

LinkedIn may not cast the wide net that Facebook does and it may have more barriers to entry and functionality than a medium like Twitter, but with the social media channel’s evolution, there is good reason you should invest in

Posted in Social Media Marketing, Uncategorized

Social Media now helps with your SEO?

By now, we are all aware of the Google Pigeon update from the end of July of this year. What is still unclear, however, is “what all did that affect?” Though there are several things to be aware of, we

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Posted in Internet Marketing, Search Engine Optimization (SEO), Social Media Marketing

Digital Influence With a Stamp

It isn’t common for someone to claim that you can use a “stamp” for gaining digital influence, however, we recently heard a digital innovator and best-selling author say just that. After some careful review of what he meant, we have

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Posted in Internet Marketing, Marketing Strategy, Social Media Marketing

The Top 10 Simple Ways Any Business Can Optimize Digital Media

Digital media, particularly thanks to mobile devices, is here to stay. Few, if any, readers would be here considering this post if that wasn’t true. So, now that we’re gravitating collectively toward a bigger digital presence, what steps can a company

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Posted in Internet Marketing, Marketing Strategy, Social Media Marketing, Uncategorized

New Facebook feature can help you stay focused

Would you like a new Facebook feature to help you stay organized, keep focus, and maybe even enable you to preempt the habit of clicking a number of distracting (yet sometimes useful or informative) links before trying to remember exactly

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Posted in Internet Marketing, Marketing Strategy, Social Media Marketing, Uncategorized

But will we do this? You need a content marketing strategy

Photo Credit: Ali Nassiri via Compfight cc A recent conversation with a client revealed some incredible passion and first-hand knowledge of their industry and their potential for an effective content management strategy. But of course, this was no surprise as that enthusiasm and expertise

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Posted in Internet Marketing, Marketing Strategy, Search Engine Optimization (SEO), Social Media Marketing

Hashtags on Facebook – Are They Really Working?

In June Facebook introduced the use of hashtags.  Everyone expected it to be the next big thing and take off the way it did for Twitter.  By using hashtags, Facebook hoped individuals could follow  topics throughout the network.   Everyone was

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Posted in Social Media Marketing

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a full-service marketing agency in Grand Rapids, Michigan that serves an ever-growing national client base. Our focus is to grow your business by utilizing our team’s skills in cutting edge digital marketing, design and development techniques. The Internet is an ever changing environment that becomes more complex every day. That’s why many companies need a partner who can help navigate through these complexities while still producing measurable outcomes. We believe in creating relationships that produce results without locking you and your company into long-term contracts. All of our projects are customized to our clients, so talk to us about how to make an impact on your business. Start the conversation by filling out the form to the right and we will help you on the path to efficient online growth.

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