Blog Archives

Using Open Graph to Control Branding

An important aspect to building a brand identity is controlling the brand. Large companies have entire documents defining the logo, colors, verbiage, etc. of their brand. However, it is often the little things that get overlooked. In social media there

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Posted in Social Media Marketing, Web Development

Should your Business Try Groupon, Living Social, & Google Offers?

[youtube]7_Uby-fpbMg[/youtube] Looks like the online promotions space is thriving. More and more special offers sites are being created. Google even went and developed their Google Offers product after they failed to buy Groupon for $6 Billion – that’s right $6

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Posted in Internet Marketing, Marketing Strategy, Social Media Marketing

Is it Social Media or should it really be Public Media

The term Social Media is not really accurate any more. Why? Because we have moved well beyond “social” into doing business. You want information to get into the marketplace, just turn to Twitter, Facebook, LinkedIn, Flickr, Digg, Delicious, etc –

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Posted in Internet Marketing, Marketing Strategy, Social Media Marketing

Have You Locked Up Your Brand Identity for Social Media?

Brand Identity is one of the most important part of your marketing and making sure you’ve obtained your name on social media channels is step one. There are several sites out there that people use for sharing information and more

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Posted in Marketing Strategy

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