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Bevelwise Blog

Is Linkedin Right for Your Business?

April 11, 2013

A common misconception on the business side of social media is that companies should take on all the different type of social media profiles to have a wide swath of social presence, pervading all parts of the social Web. Don’t

How Much is the Value of Social Media Worth?

February 26, 2013

Many clients and conversations we have with marketers ask us: Is social media worth any investment? The answer is yes, but maybe not from every channel that’s available.  Just make sure you set up measurement data points, implement tracking tags

How to Optimize Your Blog for Social Media

February 18, 2013

Social media’s possible impact on your blog traffic is something you ignore at your expense. A big driving factor for your blog’s strategy should be how posts will be disseminated and shared on social media sites. Distributing your blog posts

Drive Engagement with New Google+ Communities

December 13, 2012

Google+ recently introduced Communities, its latest feature designed to connect and group together like-minded users to share content and discuss subjects they are truly passionate about. There is a lot of room for growth with Google+ Communities and it could mean not

Twitter Adds New Header Images

December 4, 2012

If the highest form of flattery truly is imitation, then the social media giants seem to be in a constant complimentary war. The latest ‘battle’ features Twitter following both Facebook and Google+’s leads with the addition of ‘Headers.’ The advent

Pinterest Introduces Verified Business Profiles

November 29, 2012

Pinterest announced a big e-commerce-friendly update to their site this week with the introduction of official business pages. Companies now have the ability to create a verifiable business account with their type of business, (brand, media, local business, etc.) and

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