Blog Archives

Is Linkedin Right for Your Business?

A common misconception on the business side of social media is that companies should take on all the different type of social media profiles to have a wide swath of social presence, pervading all parts of the social Web. Don’t

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Posted in Internet Marketing, Marketing Strategy, Social Media Marketing

How Much Value Does Social Media Really Have?

Many clients and conversations we have with marketers ask us: Is social media worth any investment? The answer is yes, but maybe not from every channel that’s available.  Just make sure you set up measurement data points, implement tracking tags

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Posted in Internet Marketing, Marketing Strategy, Social Media Marketing

How to Optimize Your Blog for Social Media

Social media’s possible impact on your blog traffic is something you ignore at your expense. A big driving factor for your blog’s strategy should be how posts will be disseminated and shared on social media sites. Distributing your blog posts

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Posted in Social Media Marketing

Facebook Introduces Graph Search: Social Discovery’s New Frontier

Facebook has always emphasized the importance of the quality of your followers, versus playing the pure numbers game with your fan-count. With its latest feature, Graph Search, this is more true now than ever before. The upgrade in Facebook’s search, which was

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Posted in Social Media Marketing

Drive Engagement with New Google+ Communities

Google+ recently introduced Communities, its latest feature designed to connect and group together like-minded users to share content and discuss subjects they are truly passionate about. There is a lot of room for growth with this feature and it could mean

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Posted in Social Media Marketing

Twitter Adds New Header Images

If the highest form of flattery truly is imitation, then the social media giants seem to be in a constant complimentary war. The latest ‘battle’ features Twitter following both Facebook and Google+’s leads with the addition of ‘Headers.’ The advent

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Posted in Social Media Marketing

Pinterest Introduces Verified Business Profiles

Pinterest announced a big ecommerce-friendly update to their site this week with the introduction of official business pages. Companies now have the ability to create a verifiable business account with their type of business, (brand, media, local business, etc.) and

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Posted in Social Media Marketing

Making Social Media More Valuable for Your Business

So you have dabbled in this. You get some people to follow you. How do you know if it is worth your time and really, what can you do to maximize what kind of web traffic you get from these

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Posted in Internet Marketing, Social Media Marketing, Web Analytics

Social Media Strategy – trigger interaction & response

You do not have to be consumer oriented company to be able to use social media to advance your Brand, thoughts, products, and engagement with your audience. There are plenty of people professionally that look for helpful information for their

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Posted in Internet Marketing, Marketing Strategy, Social Media Marketing

Social Media allows you to listen like never before & respond appropriately

Social Media has made it easier than ever for consumers and business people to get their opinions heard and get them into circulation faster than ever before. It also creates challenges – like should you listen? or what should you

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Posted in Internet Marketing, Marketing Strategy, Social Media Marketing

Bevelwise is

a full-service marketing agency in Grand Rapids, Michigan that serves an ever-growing national client base. Our focus is to grow your business by utilizing our team’s skills in cutting edge digital marketing, design and development techniques. The Internet is an ever changing environment that becomes more complex every day. That’s why many companies need a partner who can help navigate through these complexities while still producing measurable outcomes. We believe in creating relationships that produce results without locking you and your company into long-term contracts. All of our projects are customized to our clients, so talk to us about how to make an impact on your business. Start the conversation by filling out the form to the right and we will help you on the path to efficient online growth.

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