An important aspect to building a brand identity is controlling the brand. Large companies have entire documents defining the logo, colors, verbiage, etc. of their brand. However, it is often the little things that get overlooked. In social media there
On my way into work this morning, I passed a local computer repair shop and they have one of those messaging signs. This one said “we fix bad websites”. Obviously that got my attention, but I am always on the
Here is the full press release and story of why we changed our name. Happy reading. Click here to read it.