Blog Archives

How Much Value Does Social Media Really Have?

Many clients and conversations we have with marketers ask us: Is social media worth any investment? The answer is yes, but maybe not from every channel that’s available.  Just make sure you set up measurement data points, implement tracking tags

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Posted in Internet Marketing, Marketing Strategy, Social Media Marketing

Making Social Media More Valuable for Your Business

So you have dabbled in this. You get some people to follow you. How do you know if it is worth your time and really, what can you do to maximize what kind of web traffic you get from these

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Posted in Internet Marketing, Social Media Marketing, Web Analytics

How To Build A Link Building Strategy To Fuel Your SEO

Anyone who talks to you long enough about an SEO strategy will surely bring up inbound links and how important they are to your website’s organic rankings.  This is surely one of the most important aspects to your SEO strategy

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Posted in Search Engine Optimization (SEO)

Social Media Strategy – trigger interaction & response

You do not have to be consumer oriented company to be able to use social media to advance your Brand, thoughts, products, and engagement with your audience. There are plenty of people professionally that look for helpful information for their

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Posted in Internet Marketing, Marketing Strategy, Social Media Marketing

Social Media allows you to listen like never before & respond appropriately

Social Media has made it easier than ever for consumers and business people to get their opinions heard and get them into circulation faster than ever before. It also creates challenges – like should you listen? or what should you

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Posted in Internet Marketing, Marketing Strategy, Social Media Marketing

Seven Steps for Social Media Strategy Integration for your Company

I love this article from last summer about the 52 questions to ask when hiring a social media company. This article is spot on if you are serious about Social Media. It goes way in depth in some cases, especially

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Posted in Internet Marketing, Marketing Strategy, Social Media Marketing

Top Search Terms and Visited sites for 2010

Experian does an annual study on the top search terms for each year and the top ten visited URLs for each year. Below you will find a graphic for 2010 versus 2009. Facebook found itself at the top of both

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Posted in Internet Marketing, Marketing Strategy, Web Analytics

Seach Engine Strategies 2010 In Chicago

This is Steve Wellman @ Bevelwise coming to you just after Search Engine Strategies 2010 in Chicago. What a great event this has been. There are tons of industry experts in town for the event speaking and sitting on panels

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Posted in Internet Marketing, Marketing Strategy, Search Engine Optimization (SEO)

Using Your Web Analytics To Make Actual Business Decisions

I have spoken with a number of people who have websites, and some who even have Analytics. (usually Google Analytics, because it costs $0.00) One of my favorite questions to ask is “what do you most enjoy looking at in

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Posted in Internet Marketing, Search Engine Optimization (SEO), Web Analytics

Is it Social Media or should it really be Public Media

The term Social Media is not really accurate any more. Why? Because we have moved well beyond “social” into doing business. You want information to get into the marketplace, just turn to Twitter, Facebook, LinkedIn, Flickr, Digg, Delicious, etc –

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Posted in Internet Marketing, Marketing Strategy, Social Media Marketing

Bevelwise is

a full service marketing agency in Grand Rapids, Michigan that serves an ever-growing national client base. Our focus is to grow your business by utilizing our team’s skills in cutting edge digital marketing, design and development techniques. The Internet is an ever changing environment that becomes more complex every day. That’s why many companies need a partner who can help navigate through these complexities while still producing measurable outcomes. We believe in creating relationships that produce results without locking you and your company into long-term contracts. All of our projects are customized to our clients, so talk to us about how to make an impact on your business. Start the conversation by filling out the form to the right and we will help you on the path to efficient online growth.

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